As a Marketing Professional, I have a love of social media, content creation, showcasing brands, communicating with customers, and breaking through the noise.
As an employee, I am creative, strategic, dedicated, versatile, and persistent. I take pride in my ability to work hard, collaborate with others, problem-solve, and stand behind a brand.
As a person, I love learning, asking questions, laughing, and fashion.
Specialties: Marketing Strategy, E-Commerce, B2B/B2C, CRM Administration & Strategy, Social Media Campaigns, Social Media Management, Content Creation, Graphic Design, Event Management
Social Media: Facebook, Instagram, LinkedIn, Pinterest, Youtube, Google My Business
Phone: (203)506-5919
Email: brittanym094@gmail.com
Professional Experience
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• Developed a marketing plan and executed traditional and digital marketing strategies with a $300k annual marketing budget and reported the results to the Board of Investors quarterly.
• Managed the brand's social media strategy, calendar, and content creation, driving a remarkable 43% follower growth within 10 months.
• Orchestrated company event calendar by identifying key industry events across the nation, optimizing marketing displays, executing pre and post-event outreach, and reporting event ROI.
• Enhanced pitch decks, sales documentation, and marketing flyers with refreshed branding and implemented a new content organization system using HubSpot.
• Streamlined the sales presentation process by creating an automated system with Zapier and Google Slides, reducing time spent on pitch decks and ensuring consistent messaging.
• Leveraged HubSpot as a certified super admin, designing and automating workflows, templates, and sequences to support the sales organization and marketing campaigns.
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Branding Development & Strategy, Social Media Management, Content Creation, Graphic Design.
Examples: Jimmies Bar & Restaurant, Fritz’s Snack Bar, A Simple Solution, Styles by Stella.
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• Strategically designed and implemented marketing plans with a proven track record of supporting, planning, and implementing marketing strategies and initiatives that generated revenue and increased customer base.
• Maintained working relationships with sales management, business development, operations and product management to execute successful marketing campaigns.
• Managed $250k marketing budget while creating a budget surplus of $25k.
• Launched and managed e-commerce site resulting in 400+ orders and $110K in E-Commerce sales within 12 months.
• Maintained B2B and B2C relationships across various industries.
• Updated and maintained corporate websites using Squarespace and Wix.
• Onboarded and trained Sales Team on Hubspot’s marketing and CRM platform to increase sales enablement.
• Designed and created marketing materials for social media, advertisements, and promotional materials using Adobe Photoshop and Canva.
• Event Coordination for trade shows, non-profit events, and corporate functions.
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Branding, Strategy, Content Creation, Packaging, and Product Design.